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We begin the issue several months before the publication
date, creating interesting copy supported by colorful photos. Comfort
on the Homefront is filled with informative articles of interest
to the homeowner, and we combine this with your custom information
on the front and back cover. The newsletter increases customer loyalty,
keeping your name in front of current and future clients. Our goal
is to create a newsletter that reinforces your company name brand,
leaving room for you to communicate on both a professional and personal
level with your customers with this unique and effective HVAC program.
This brings us to your part of the newsletter...
Some Trane dealers are very involved with their
copy, often including a personal letter from the owner or president
of the company. Great! We'll even include your photo (in black and
white) and help edit the story if you'd like.
Or you can pick from a variety of stories we have
on file, such as "Welcome to Comfort on the Homefront" for
the inaugural issue of your newsletter. You can create your own
custom content, or select from stories we've written for your back
page. Or choose from our selection of seasonal coupons designed
to get the phone ringing and increase sales. We always recommend
you include a special coupon offer with an expiration date to create
a "call to action." You should also include your address, phone,
web address, hours of operation, and any other special services
you offer customers.
Whichever way you want to go, we're here to make
sure your newsletter is a custom fit for your company!
Last-minute changes? No problem. Make any changes
to your custom information on the faxed proof, and fax it back to
us. We'll be happy to make your changes and send you a second proof.
All of these services are included free-of-charge in this unique
HVAC program.
Once your newsletter is printed, you can either
have it shipped in bulk to your company or we can handle the mailing
for you. We'll be happy to provide a quote for our mailing services.
The choice is yours.
download
the Contract in your dropbox
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